Cases

Brands already running pDOOH campaigns on Taggify.

Each case shows the problem they solved, how they planned it, what they activated, and what they got back.

128 cases
MSD Raises Awareness in Mexico Powered by Taggify
MSD
Mexico·Digix Health

MSD Raises Awareness in Mexico Powered by Taggify

Taggify made billboards available near hospitals and clinics to communicate key information about HPV detection and treatment for both men and women.

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Lay’s launched its programmatic campaign with Taggify
Lay's
Argentina·Kinesso

Lay’s launched its programmatic campaign with Taggify

Lay’s, one of the world’s most recognizable snack brands, implemented DOOH programmatic technology to promote its classic potato chips in Buenos Aires.

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Unlocking the Power of 3D Creatives Through Programmatic DOOH
Voligoma
Argentina·Kinesso

Unlocking the Power of 3D Creatives Through Programmatic DOOH

To maximize impact, Taggify developed eye-catching 3D creatives that captured the attention of both children and parents, transforming traditional outdoor placements into an immersive brand experience.

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LATAM Airlines promoted its flights to the U.S. with Taggify
Latam Airlines
Argentina·Kinesso

LATAM Airlines promoted its flights to the U.S. with Taggify

LATAM Airlines, the largest airline group in Latin America, relied on Taggify’s programmatic capabilities to develop a one-month digital out-of-home programmatic campaign.

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Sally Hansen shines with its pDOOH campaign with Taggify
Sally Hansen
Argentina·Publicis

Sally Hansen shines with its pDOOH campaign with Taggify

Taggify's DSP platform provided billboards and screens in shopping malls for Sally Hansen's programmatic campaign.

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Python makes an impact with its pDOOH campaign with Taggify
Python
Argentina·Kinesso

Python makes an impact with its pDOOH campaign with Taggify

The one-month campaign took place in Buenos Aires, Córdoba, Mendoza, and Santa Fe.

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Coca-Cola Celebrated Christmas with pDOOH and Taggify in Paraguay
Coca-Cola
Paraguay·Wild FI

Coca-Cola Celebrated Christmas with pDOOH and Taggify in Paraguay

Coca-Cola launched a programmatic out-of-home advertising campaign during December through the Taggify platform, aiming to share its iconic Christmas message while promoting its e-commerce portal.

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Itaú launches a programmatic campaign with Taggify in Paraguay
Itau
Paraguay·Wild FI

Itaú launches a programmatic campaign with Taggify in Paraguay

The largest private bank in Brazil trusted Taggify’s programmatic platform to deploy a Digital Out-of-Home advertising campaign for two months in the city of Asunción, Paraguay.

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Nestlé Nan launched its programmatic out-of-home campaign with Taggify
Nestlé
Argentina·Kinesso

Nestlé Nan launched its programmatic out-of-home campaign with Taggify

For three months, Nestlé rolled out a comprehensive programmatic digital out-of-home (pDOOH) campaign in the City and the Province of Buenos Aires through Taggify’s DSP platform.

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Hair Recovery invests in programmatic DOOH with Taggify
Hair Recovery
Argentina·Adspot

Hair Recovery invests in programmatic DOOH with Taggify

The campaign used formats on totems, kiosks, and subways, and was segmented into two regions: Greater Buenos Aires and the Autonomous City of Buenos Aires.

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AXA Assistance Launches an Effective pDOOH Campaign on Taggify’s Platform
AXA Travel Assistance
Argentina·Kinesso

AXA Assistance Launches an Effective pDOOH Campaign on Taggify’s Platform

Using programmatic features, the insurance company AXA Assistance rolled out its campaign in key areas of Argentina to reach travelers.

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Tic Tac invited to experience its delicious flavors with Taggify
Tic Tac
Argentina·Publicis

Tic Tac invited to experience its delicious flavors with Taggify

The one-month campaign took place in key locations throughout Buenos Aires and featured a variety of indoor and outdoor formats.

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Samsung Stood Out in Buenos Aires with pDOOH and Taggify
Samsung
Argentina·Publicis

Samsung Stood Out in Buenos Aires with pDOOH and Taggify

Samsung launched an exclusive DOOH campaign on the Taggify platform to introduce its new Samsung Vision AI televisions.

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Cheaf launched its food awareness campaign outdoors with Taggify
Cheaf
Argentina·Taggify

Cheaf launched its food awareness campaign outdoors with Taggify

The outdoor advertising campaign ran for two months on Big LED screens and street furniture located at subway entrances in strategic points across Buenos Aires.

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L’Oréal took “Le Défilé” to Buenos Aires with pDOOH and Taggify
L'Oréal
Argentina·Publicis

L’Oréal took “Le Défilé” to Buenos Aires with pDOOH and Taggify

The exclusive campaign by the beauty brand was activated in the Obelisco area, the most iconic spot in Buenos Aires, showcasing its fashion show through Digital out-of-home advertising.

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Farmaonline blends digital and urban spaces with pDOOH and Taggify
Farmaonline
Argentina·Kinesso

Farmaonline blends digital and urban spaces with pDOOH and Taggify

Argentina’s leading digital pharmacy, trusted Taggify to increase visibility for its selected product discounts across Buenos Aires.

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Calsa boosted out-of-home advertising with Taggify’s DSP
Calsa
Argentina·Publicis

Calsa boosted out-of-home advertising with Taggify’s DSP

The brand Calsa took its message to the streets of Argentina through a programmatic out-of-home (pDOOH) campaign that ran for two months across several provinces.

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Sancor Salud advertised outdoors in a pDOOH campaign with Taggify
Sancor Salud
Argentina·Kinesso

Sancor Salud advertised outdoors in a pDOOH campaign with Taggify

Sancor Salud used programmatic functionalities and strategic displays to impact drivers and pedestrians circulating in Argentina's major cities.

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Purina Cat Chow Celebrated Its 60th Anniversary with a pDOOH Campaign on Taggify’s Platform
Purina Cat Chow
Argentina·Kinesso

Purina Cat Chow Celebrated Its 60th Anniversary with a pDOOH Campaign on Taggify’s Platform

During two months, Purina Cat Chow launched a programmatic digital out-of-home (pDOOH) campaign across the City and Province of Buenos Aires to celebrate its 60th anniversary.

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Slots del Sol Casino launched its promotional campaign with Taggify in Paraguay
Slots del Sol
Paraguay·Wild FI

Slots del Sol Casino launched its promotional campaign with Taggify in Paraguay

The campaign ran for one month across billboards, totems, and big LED screens in Asunción.

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Vita Wallet makes an impact with programmatic DOOH in Colombia with Taggify
Vita Wallet
Colombia·Taggify

Vita Wallet makes an impact with programmatic DOOH in Colombia with Taggify

The campaign focused on highlighting the benefits of Vita Wallet’s service: a fast and secure way to receive money.

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Higienol launched a pDOOH campaign on Taggify’s platform
Higienol
Argentina·Kinesso

Higienol launched a pDOOH campaign on Taggify’s platform

The Argentine brand of personal and home hygiene products promoted its flagship toilet paper in its Plus and Max variants using programmatic DOOH technology to maximize reach and message effectiveness.

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Maybelline shines with its new Teddy Bear lipstick alongside Taggify
Maybelline
Argentina·Publicis

Maybelline shines with its new Teddy Bear lipstick alongside Taggify

Maybelline launched a powerful Digital Out-of-Home (DOOH) advertising campaign to introduce its new Teddy Bear Tint lipstick, using the technology of Taggify’s DSP platform.

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McDonald’s Strengthened Its Loyalty Program with pDOOH and Taggify
McDonald's
Argentina·Publicis

McDonald’s Strengthened Its Loyalty Program with pDOOH and Taggify

The campaign ran for one month across billboards and street furniture screens located on avenues, inside shopping malls, and subway stations throughout Buenos Aires.

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Pfizer Partners with Taggify for an Outdoor Awareness Campaign
Pfizer
Argentina·Publicis

Pfizer Partners with Taggify for an Outdoor Awareness Campaign

The renowned global pharmaceutical company used Taggify’s DSP platform to raise awareness about the free vaccination campaign for pregnant women and children under 6 months old in Argentina.

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KFC Celebrated Fried Chicken Day with Taggify in Buenos Aires
KFC
Argentina·Taggify

KFC Celebrated Fried Chicken Day with Taggify in Buenos Aires

On July 6th, KFC took advantage of Fried Chicken Day to launch an exclusive programmatic digital out-of-home (pDOOH) campaign at the iconic Obelisco in Buenos Aires.

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Copetrol employs Taggify's platform to enhance its advertising in Paraguay
Copetrol
Paraguay·Lupe

Copetrol employs Taggify's platform to enhance its advertising in Paraguay

The Paraguayan company dedicated to fuel commercialization utilized digital billboards available on the Taggify platform for its two-month campaign in Asunción.

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Disney takes its magic to the streets with Taggify
Disney
Argentina·Publicis

Disney takes its magic to the streets with Taggify

The release of Elio, the latest film from Disney Pixar, was accompanied by a programmatic digital out-of-home (pDOOH) campaign executed by Taggify in the heart of Buenos Aires.

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Doritos took its spicy flavor to the heart of Buenos Aires with Taggify
Doritos
Argentina·Kinesso

Doritos took its spicy flavor to the heart of Buenos Aires with Taggify

The well-known snack brand, part of PepsiCo, took its creativity to the streets of Buenos Aires to promote its new ​​variety of extra-spicy Doritos.

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Gol Airlines relied on Taggify for its pDOOH campaign in Argentina
Gol Airlines
Argentina·Bebot

Gol Airlines relied on Taggify for its pDOOH campaign in Argentina

Gol, the largest airline operator between Brazil and Argentina, with more than two decades of service, relied on Taggify's programmatic features. Discover how it implemented hyper-localized advertising and precise targeting to maximize its impact on the audience.

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UPAP deploys its 2025 convening campaign in Paraguay with Taggify
UPAP
Paraguay·Endured Group

UPAP deploys its 2025 convening campaign in Paraguay with Taggify

UPAP selected Billboards, totems, and programmatic tools on Taggify's DSP platform to promote access to higher education in Paraguay.

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Bayer captivates the Obelisk with a pDOOH campaign with Taggify in Buenos Aires
Bayer
Argentina·Beyond Agency

Bayer captivates the Obelisk with a pDOOH campaign with Taggify in Buenos Aires

The renowned pharmaceutical company Bayer deployed a powerful programmatic outdoor advertising campaign (prDOOH) in the heart of Buenos Aires, promoting its drug Actron with an action of high visual impact.

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Happy Easter with Kinder and Taggify in Buenos Aires
Kinder
Argentina·Publicis

Happy Easter with Kinder and Taggify in Buenos Aires

The iconic Ferrero brand, Kinder, launched a two-month strategic campaign in Programmatic Digital Out-of-Home (pDOOH) using Taggify's DSP platform.

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Taggify's “Standing Together for Bahía Blanca” Campaign
Bahía Blanca
Argentina·Taggify

Taggify's “Standing Together for Bahía Blanca” Campaign

The campaign spanned multiple cities, sharing crucial donation details to encourage contributions.

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Rockstar announced its new energy drink in outdoor advertising with Taggify
Rockstar
Argentina·Kinesso

Rockstar announced its new energy drink in outdoor advertising with Taggify

The Pepsico brand used Taggify's programmatic DSP platform for two months to launch its campaign.

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Lay's takes over Buenos Aires in programmatic advertising with Taggify
Lay's
Argentina·Kinesso

Lay's takes over Buenos Aires in programmatic advertising with Taggify

The world’s leading snack brand, part of the Pepsico group, promoted its iconic products through Taggify's programmatic DSP platform.

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Cerave presented its moisturizing cream on pDOOH with Taggify
Cerave
Argentina·Publicis

Cerave presented its moisturizing cream on pDOOH with Taggify

L'Oréal's brand launched a three-month outdoor advertising campaign to impact its audience on their daily commute.

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Bajaj launches programmatic campaign with Taggify in Argentina
Bajaj
Argentina·Kinesso

Bajaj launches programmatic campaign with Taggify in Argentina

For six months, the Indian car and motorcycle brand used screens located at subway entrances in Buenos Aires.

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Nutella brings its unmistakable taste to pDOOH
Nutella
Argentina·Publicis

Nutella brings its unmistakable taste to pDOOH

The brand used Taggify's tools to launch its programmatic outdoor advertising campaign (pDOOH)

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Fabogesic amplifies its presence with a pDOOH campaign with Taggify
Fabogesic
Argentina·Savant

Fabogesic amplifies its presence with a pDOOH campaign with Taggify

The agency Savant used screens available on Taggify's platform in pharmacies and pharmacitys in its three-month campaign to promote its products.

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Carolina Herrera anticipated its urban race in outdoor advertising with Taggify
Carolina Herrera
Argentina·Publicis

Carolina Herrera anticipated its urban race in outdoor advertising with Taggify

For a month it used totems and big leds available in the Autonomous City of Buenos Aires to encourage registration for the annual 10 kilometer race.

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Shakira's new fragrance dazzles in Buenos Aires with Taggify
Shakira Fragances
Argentina·Publicis

Shakira's new fragrance dazzles in Buenos Aires with Taggify

The brand, owned by fashion and perfumery company Puig, advertised fuchsia, its new fragrance, for a month outdoors.

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Corven impact with its pDOOH campaign on Taggify's platform
Corven
Argentina·Kinesso

Corven impact with its pDOOH campaign on Taggify's platform

For four months, the brand advertised its Triax model outdoors on Taggify's programmatic outdoor advertising platform.

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Elite announces a pDOOH campaign with Taggify in Argentina
Elite
Argentina·Kinesso

Elite announces a pDOOH campaign with Taggify in Argentina

The hygiene products brand used Big LED screens, totems, and spaces in shopping malls for a two-month campaign on Taggify's DSP platform.

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Buenos Aires Trap anticipated with its pDOOH campaign on Taggify
Mercado Libre
Argentina·Kinesso

Buenos Aires Trap anticipated with its pDOOH campaign on Taggify

The campaign took advantage of the functionalities of Taggify's DSP platform to anticipate the show in extensive coverage with digital billboards and totems in the Province and the City of Buenos Aires.

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Banderas fragrances conquered Buenos Aires with its DOOH campaign on Taggify
Banderas
Argentina·Publicis

Banderas fragrances conquered Buenos Aires with its DOOH campaign on Taggify

For three months, Taggify's DSP platform, used Big led screens, totems and shopping in the Banderas campaign with the objective of impacting its audience with The Icon Attitude and the Icon Splendid fragrances.

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Rimmel trusts Taggify to maximize its presence in Argentina with DOOH
Rimmel
Argentina·Publicis

Rimmel trusts Taggify to maximize its presence in Argentina with DOOH

Rimmel presented its outdoor advertising campaign using screens in the Autonomous City of Buenos Aires with Taggify's programmatic platform.

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Lollapalooza unveiled its 2025 lineup at DOOH with Taggify
Lollapalooza
Argentina·Kinesso

Lollapalooza unveiled its 2025 lineup at DOOH with Taggify

The most anticipated music event of the year will celebrate its tenth edition in Argentina and is anticipated with an outdoor pDOOH campaign in the autonomous city of Buenos Aires.

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Monte Rojo presented its healthy snacks in Colombia with Taggify
Monte Rojo
Colombia·Vector Foods

Monte Rojo presented its healthy snacks in Colombia with Taggify

The premium snack brand used Taggify's Digital Out-of-Home (DOOH) programmatic platform during September. Learn about the results of this international campaign.

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Paco Rabanne fascinates in exclusivity campaign DOOH with Taggify
Rabanne
Argentina·Publicis

Paco Rabanne fascinates in exclusivity campaign DOOH with Taggify

The fashion and fragrance brand rolled out an exclusive campaign of its iconic fragrance "Million Gold for her" in Buenos Aires for an hour without interruption.

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Ferrero Rocher Celebrated Mother's Day in Argentina with Taggify
Ferrero Rocher
Argentina·Publicis

Ferrero Rocher Celebrated Mother's Day in Argentina with Taggify

The chocolate brand took advantage of the commemorative date in Argentina to promote their products during October in its outdoor advertising campaign.

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BIC boosted its brand in Argentina through a pDOOH campaign with Taggify
Bic
Argentina·Kinesso

BIC boosted its brand in Argentina through a pDOOH campaign with Taggify

Bic trusted Taggify to deploy its outdoor advertising strategy in the City of Buenos Aires, Greater Buenos Aires, Mar del Plata, Córdoba, Mendoza and Santa Fe.

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Buenos Aires vibrated with the pDOOH campaign of Vivimos Música and Taggify
Vivimos música
Argentina·Show-off

Buenos Aires vibrated with the pDOOH campaign of Vivimos Música and Taggify

Big LED screens, totems and subways were used to make an impact with the ad in the neighborhoods of San Nicolas and Recoleta. This is how the show was announced, which featured more than 20 bands of different musical genres.

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Massive Impact: Axe presents a DOOH Campaign in Argentina with Taggify
Axe
Argentina·Kinesso

Massive Impact: Axe presents a DOOH Campaign in Argentina with Taggify

Deodorant brand AXE launched its outdoor advertising campaign in the provinces of Buenos Aires, Córdoba, Mendoza, Tucumán, Corrientes, Neuquén and Santa Fe.

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Peugeot immersive exclusivity with Taggify: visual impact at the Obelisco
Peugeot
Argentina·Publicis

Peugeot immersive exclusivity with Taggify: visual impact at the Obelisco

The brand, part of the Stellantis group, captivated its audience with an unprecedented campaign in the most iconic area of Argentina. Peugeot presented its new sport utility vehicle (SUV) with ten synchronized screens, generating a unique visual impact.

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Shot captivates with its chocolate in outdoor advertising on the Taggfiy platform
Shot
Argentina·Publicis

Shot captivates with its chocolate in outdoor advertising on the Taggfiy platform

The chocolate brand leveraged Taggify's programmatic features to precisely target its audience and encourage them to indulge in its irresistible chocolate bar with peanuts.

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H2O advertised its new line of soft drinks in outdoor advertising with Taggify
H2o
Argentina·Kinesso

H2O advertised its new line of soft drinks in outdoor advertising with Taggify

The brand used screens throughout Argentina. Learn about their strategy and how in these three months of the campaign they gave a refreshing twist to outdoor advertising (OOH) with their new beverages.

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Samsung launched its new Galaxy S24 in Argentina with Taggify
Samsung
Argentina·Publicis

Samsung launched its new Galaxy S24 in Argentina with Taggify

The technology brand used Taggify's Digital Out-of-Home (DOOH) programmatic platform during May and June. Find out the results of the launch of its most awaited AI model.

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La Roche-Posay makes an impactful dynamic content outdoor campaign with Taggify
La Roche Posay
Argentina·Publicis

La Roche-Posay makes an impactful dynamic content outdoor campaign with Taggify

The French skincare brand, known for its high-quality dermatological products, made use of big LED screens and totems, and It deployed its ads with precision thanks to dynamic creativity and audience targeting on Taggify's platform.

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Experience the Copa America 2024 with Amex and Taggify’s DOOH Campaign
AMEX
Argentina·Kinesso

Experience the Copa America 2024 with Amex and Taggify’s DOOH Campaign

Selecting 50 screens in Greater Buenos Aires and the Autonomous City of Buenos Aires on Taggify's DSP platform, Amex focused on formats such as billboards, street furniture and indoor totems during the two-month campaign.

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How Nesquik achieved 6 million impacts with its DOOH campaign on Taggify
Nesquik
Argentina·Kinesso

How Nesquik achieved 6 million impacts with its DOOH campaign on Taggify

The beverage brand utilized the Taggify platform for its outdoor advertising campaign in Argentina to impact its audience at the right time and place.

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Croatia's major retailer announces new vacancies with Taggify in DOOH
Pevex
Argentina·Star Digital

Croatia's major retailer announces new vacancies with Taggify in DOOH

The outdoor advertising campaign (pDOOH) was developed in Buenos Aires. Pevex is the first Croatian retail chain, with 34 years in the market, standing out for its products for the construction industry.

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Subaru's impressive DOOH campaign in Colombia with Taggify
Subaru
Colombia·Binaria Group

Subaru's impressive DOOH campaign in Colombia with Taggify

In this programmatic outdoor advertising campaign, Japanese car manufacturer Subaru used innovative creative and unique placements to increase brand awareness in Colombia.

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Subway delighted with its new recipe in pDOOH with Taggify
Subway
Argentina·Kinesso

Subway delighted with its new recipe in pDOOH with Taggify

Subway, one of the world's largest fast food brands, launched an effective outdoor advertising campaign, focusing on making an impact in the vicinity of its stores with standout creative.

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Hellmann's Unveils its Formula in its DOOH Campaign with Taggify
Hellmann's
Argentina·Kinesso

Hellmann's Unveils its Formula in its DOOH Campaign with Taggify

Hellmann's, the world's No. 1 mayonnaise brand thanks to its unmistakable taste, launched a programmatic outdoor advertising campaign (pDOOH) with a zonal focus on large screens.

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Digital Out-of-Home: Energizer Supercharges its Brand Presence with Taggify's Platform
Energizer
Argentina·Kinesso

Digital Out-of-Home: Energizer Supercharges its Brand Presence with Taggify's Platform

Using multi-format displays and innovative digital outdoor advertising (DOOH) creative, Energizer, one of the world's largest manufacturers of batteries and portable lighting products, stood out in Argentina.

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Gatorade activates its audience on Taggify's DSP platform
Gatorade
Argentina·Kinesso

Gatorade activates its audience on Taggify's DSP platform

Gatorade is an American brand of sports drinks and food products made for athletes of all competitive levels. Backed by more than 40 years of research and based on hydration and sports nutrition.

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Cetol shines with its POOH campaign on Taggify's platform
Cetol
Argentina·Kinesso

Cetol shines with its POOH campaign on Taggify's platform

Cetol belongs to the multinational brand AkzoNobel, which is the world's largest coatings' manufacturer, employs approximately more than 50,000 people and is present in 80 countries. The product is an excellent wood protector that gives a natural shine and high protection for all types of wood.

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WD-40 and its significant POOH campaign with Taggify in Buenos Aires
WD-40
Argentina·Kinesso

WD-40 and its significant POOH campaign with Taggify in Buenos Aires

The brand developed by WD-40 Company, based in San Diego, California, wanted to promote its flagship product WD-40. Its multipurpose lubricant penetrates stuck parts, displaces moisture and protects metal against rust and corrosion.

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Dove Boosts its Presence with Outdoor Advertising on Taggify's Platform
Dove
Argentina·Kinesso

Dove Boosts its Presence with Outdoor Advertising on Taggify's Platform

Renowned personal care brand Dove decided to intensify its outdoor advertising strategy with strategically placed screens in the Autonomous City of Buenos Aires, Province of Buenos Aires, Córdoba, and Santa Fe.

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Topper's DOOH campaign achieves national impact with Taggify
Topper
Argentina·Kinesso

Topper's DOOH campaign achieves national impact with Taggify

Sports brand Topper managed to stand out with a remarkable three-month campaign that combined the innovation of digital outdoor advertising (DOOH) and the effectiveness of Taggify's DSP platform.

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Zurich launches successful DOOH campaign on Taggify platform
Zurich
Argentina·Matterkind

Zurich launches successful DOOH campaign on Taggify platform

The brand decided to advertise its line of car insurance during the last two months using the Taggify Demand-Side Platform (DSP).

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Samsung presented its new Galaxy Z Flip 5 in a Digital Out-of-Home (DOOH) in collaboration with Taggify
Samsung
Argentina·Publicis

Samsung presented its new Galaxy Z Flip 5 in a Digital Out-of-Home (DOOH) in collaboration with Taggify

The world's leading mobile device sales brand used motion creative to promote the Galaxy Z Flip 5 during August and September in Argentina.

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The film “Sound of Freedom” boosted its release in Digital Out-of-Home (DOOH) with Taggify
Sound of Freedom
Argentina·Shake Again

The film “Sound of Freedom” boosted its release in Digital Out-of-Home (DOOH) with Taggify

The movie premiered in Argentine cinemas on Thursday, August 31st, and, simultaneously with its release, conducted a 15-day express DOOH campaign that achieved outstanding results.

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Mercado Libre and Taggify launch an impressive DOOH campaign at the Obelisco in Buenos Aires
Mercado Libre
Argentina·Matterkind

Mercado Libre and Taggify launch an impressive DOOH campaign at the Obelisco in Buenos Aires

Mercado Libre, the renowned e-commerce platform, used Taggify's DSP platform to launch a digital outdoor advertising (DOOH) campaign in one of Argentina's most iconic locations, the Obelisco in Buenos Aires.

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Milka partnered with Taggify to make an impact in outdoor advertising
Milka
Argentina·Publicis

Milka partnered with Taggify to make an impact in outdoor advertising

Milka relied on the marketing agency Publicis Groupe and Taggify's DSP platform to carry out the campaign, which ran for a month. It used the programmatic features of day parting and buying pace, and selected screens strategically placed in kiosks, totems and big Leds.

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Nescafé advertised its Promo Millions 2023 with Taggify
Nescafé
Argentina·Matterkind

Nescafé advertised its Promo Millions 2023 with Taggify

The coffee brand produced by Nestlé launched its campaign in DOOH with the aim of publicizing its promotion that included prizes of more than 10 million pesos with the purchase of its products.

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Visual real-time impact: Banco Supervielle's programmatic campaign in Buenos Aires
Supervielle
Argentina·Matterkind

Visual real-time impact: Banco Supervielle's programmatic campaign in Buenos Aires

Banco Supervielle, a leading bank in Argentina, promoted its lending services for SMEs during the month of June.

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Mercado Libre and Bizarrap fascinate with their DOOH campaign at the Obelisk in Buenos Aires
Mercado Libre
Argentina·Matterkind

Mercado Libre and Bizarrap fascinate with their DOOH campaign at the Obelisk in Buenos Aires

Last Monday, July 24, the screens located in one of the most recognized areas of Argentina showed the exclusive collaboration between artist Bizarrap and Mercado Libre through Taggify's DSP platform.

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Get to know the national campaign of La Gotita in DOOH
La Gotita
Argentina·Matterkind

Get to know the national campaign of La Gotita in DOOH

La Gotita chose Taggify's DSP platform and marketing agency Matterkind to place its campaign on strategic screens in Córdoba, Mendoza, Salta, Rosario, Buenos Aires and Gran Buenos Aires. In this way, thanks to a unique out-of-home digital programmatic platform, the brand extended its presence nationwide.

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Mercado Pago's exclusive DOOH campaign painted Buenos Aires blue
Mercado Pago
Argentina·Matterkind

Mercado Pago's exclusive DOOH campaign painted Buenos Aires blue

For an hour, the screens surrounding the Obelisco area were dressed in the colors of the renowned Argentine payment platform, achieving great results.

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Discover the power of DOOH with this Pepsi and Taggify campaign
Pepsi
Argentina·Matterkind

Discover the power of DOOH with this Pepsi and Taggify campaign

The campaign generated great recognition in the minds of consumers and managed to capture the attention of the target audience in the city of Buenos Aires and Santa Fe during the month of June.

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Discover how Sedal and Taggify revolutionized DOOH with their latest campaign
Sedal
Argentina·Matterkind

Discover how Sedal and Taggify revolutionized DOOH with their latest campaign

The renowned brand of hair products, from the multinational company Unilever, announced the launch of its new Sedal Discipline with hyaluronic acid and vitamin A in Argentina.

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Clight stands out with its DOOH campaign and content from its users
Clight
Argentina·Publicis

Clight stands out with its DOOH campaign and content from its users

The beverage brand achieved outstanding results in its digital outdoor advertising campaign.

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Mercado Libre made an impact with its flash dooh campaign during the Hot Sale
Mercado Libre
Argentina·Matterkind

Mercado Libre made an impact with its flash dooh campaign during the Hot Sale

The leading e-commerce site in Latin America sought to increase traffic to its website during the Hot Sale, one of the most recognized online sales events in Argentina and the world.

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DOOH's successful strategy used by OREO in its new ad campaign with Taggify
Oreo
Argentina·Publicis

DOOH's successful strategy used by OREO in its new ad campaign with Taggify

The international cookies company and Taggify teamed up to launch a DOOH campaign during the months of April and May. Oreo ran outdoor advertising through agency Publicis Groupe and Taggify's DSP platform, achieving great results.

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Campari enhanced its brand reach during November with a pDOOH campaign
Campari
Argentina·Xaxis

Campari enhanced its brand reach during November with a pDOOH campaign

The Italian brand advertised its star product, Campari. The campaign for the bitter, multi-herb and fruit-infused aperitif was displayed on key screens in the Province of Buenos Aires.

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Voligoma launched its “back to school” ad with Taggify
Voligoma
Argentina·Matterkind

Voligoma launched its “back to school” ad with Taggify

The historical brand Akapol Voligoma trusted Taggify to launch its advertising campaign in pDOOH and increase its brand positioning.

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Amazon Music Argentina: an exponent in pDOOH campaigns
Amazon Music
Argentina·Matterkind

Amazon Music Argentina: an exponent in pDOOH campaigns

Amazon Music launched its version for Argentina in May 2022, and the announcement of this great news included an exclusive out-of-home campaign through the Taggify platform. The streaming giant made the big announcement with a 7-month programmatic campaign that featured weekly outputs, once again demonstrating the power of the pDOOH medium.

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"Shotgun Wedding" hits the streets of Argentina
Amazon Prime Video
Argentina·Matterkind

"Shotgun Wedding" hits the streets of Argentina

The film produced by Amazon Prime and starring Jennifer Lopez and Josh Duhamel has announced its release through a nationwide programmatic campaign on the Taggify platform. The agency Matterkind was responsible for the major announcement that could be seen from the city of Buenos Aires and Mar del Plata on the Atlantic coast to Mendoza and Santa Fe in the interior of the country.

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Introducing Felix Dry: Purina's new balanced food for cats
Purina Felix
Argentina·Matterkind

Introducing Felix Dry: Purina's new balanced food for cats

The renowned pet food brand of multinational company Nestlé announced its new line of Felix products in Argentina through a programmatic outdoor advertising campaign with Taggify platform. Matterkind was responsible for the important launch, with a national reach present on the streets of the most important cities in Buenos Aires, Córdoba, Mendoza, Salta, and Santa Fe provinces.

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Nido Orgánica launches its new milk formula
Nido
Argentina·Matterkind

Nido Orgánica launches its new milk formula

The new powdered milk from the prestigious brand Nestlé, announces the arrival of the first organically certified formula in Argentina in a DOOH campaign through Taggify platform.

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Babysec promotes an inclusive pDOOH campaign
Babysec
Argentina·Matterkind

Babysec promotes an inclusive pDOOH campaign

The brand of diapers and baby items from the multinational company Softy's, announced its products with an inclusive message on screens on public roads in Rosario, Argentina.

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Hellmann's Taste campaign to cheer from the table
Hellmann's
Argentina·Matterkind

Hellmann's Taste campaign to cheer from the table

The classic and well-known brand of mayonnaise, dressings and other foods from the multinational Unilever launched a programmatic campaign on public roads and shoppings through the Taggify platform. In line with the World Cup hype, Hellmann's proposed to join the Argentine tables with its incomparable flavor.

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Energizer and Booking.com take you to the Caribbean
Energizer
Argentina·Matterkind

Energizer and Booking.com take you to the Caribbean

The leading brand in alkaline batteries with presence in more than 160 countries in the world and Booking.com launched a programmatic DOOH campaign through Taggify.

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Purina Pro Plan: formula that stops aging
Purina Pro Plan
Argentina·Matterkind

Purina Pro Plan: formula that stops aging

The premium brand and product of the multinational company Nestlé, presented an exclusive food that delays pets aging. Matterkind, once again, used Taggify's programmatic platform to drive this important pDOOH campaign.

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Ladysoft launched "#AyudarnosEsLaRegla" in Peru
Ladysoft
Peru·Matterkind

Ladysoft launched "#AyudarnosEsLaRegla" in Peru

Softys, the leading international brand for women's sanitary pads, promoted its products and values ​​with Matterkind and Taggify programmatic DOOH platform in main cities of Peru.

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"Rings of Power" reached the streets of Buenos Aires with a programmatic campaign
Amazon Prime Video
Argentina·Matterkind

"Rings of Power" reached the streets of Buenos Aires with a programmatic campaign

Series produced by Amazon Prime Video reached the screens of the federal capital with a DOOH campaign of exclusive images for public roads. Matterkind was the agency in charge of a campaign carried out through Taggify programmatic platform.

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Ala presented Ecolavado: the new liquid soap formula designed for savings and environmental care
Ala
Argentina·Matterkind

Ala presented Ecolavado: the new liquid soap formula designed for savings and environmental care

The leading brand dedicated to clothing care and cleaning products launched a programmatic campaign to promote its new dilutable soap formula. This could be seen in the main cities of the provinces of Tucumán, Salta and Jujuy (Argentina).

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Alba paints launched its programmatic campaign "For sure, only Alba" on screens of Buenos Aires
Alba
Argentina·Matterkind

Alba paints launched its programmatic campaign "For sure, only Alba" on screens of Buenos Aires

The leading brand of decorative paints in Argentina launched a promotional campaign for "Alba Guarantees" through Taggify programmatic DOOH platform.

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Rajah Spices Launched a pDOOH Campaign in Johannesburg via Taggify
Rajah
South Africa·Phd

Rajah Spices Launched a pDOOH Campaign in Johannesburg via Taggify

The traditional Rajah Spices, brand and products of the multinational company Unilever and very popular in South Africa, carried out a programmatic campaign to promote the variety of condiments it offers.

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Cris-Sal: unlucky sponsor
Cris-Sal
Argentina·ParadaisDDB

Cris-Sal: unlucky sponsor

Cris-Sal was recognized with 5 mentions at the Effie Awards in Ecuador 2022 on October 13 for the "Unlucky Sponsor" campaign in which Taggify was part.

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Sussex presents a nationwide promotional campaign in Argentina
Sussex
Argentina·Matterkind

Sussex presents a nationwide promotional campaign in Argentina

Sussex, the leader brand in the development of products and solutions for personal hygiene and cleaning, launches a nationalwide campaign in Argentina with presence in the most important cities of the country.

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Regus launches a multinational pDOOH campaign simultaneously
Regus
Mexico·Midfield

Regus launches a multinational pDOOH campaign simultaneously

The global coworking company launched a campaign in the main cities of Argentina and Mexico. The objective was to promote its workspaces and services in the region and they did so through the Taggify programmatic platform.

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American Express reaches more than 500.000 stores in Argentina and announces it with the campaign “Close for you"
AMEX
Argentina·Matterkind

American Express reaches more than 500.000 stores in Argentina and announces it with the campaign “Close for you"

American Express worked with Taggify programmatic DOOH platform to announce its campaign about new facilities and benefits for their clients in more than 500.000 new stores in the interior of Argentina.

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Cif choose Taggify to promote the campaign on the new BioActive detergent
Cif
Argentina·Matterkind

Cif choose Taggify to promote the campaign on the new BioActive detergent

Cif promoted the new formula of its well known BioActive detergent with Taggify's programmatic platform through Reprise Digital agency.

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Amazon Music Argentina exclusive launch campaign with Taggiffy's programmatic DOOH
Amazon Music
Argentina·Matterkind

Amazon Music Argentina exclusive launch campaign with Taggiffy's programmatic DOOH

Amazon launches "Amazon Music Argentina" and once again, Matterkind used Taggify's DSP platform to carry out its DOOH campaign. The objective is to promote the platform that has a catalog of 90 million songs in streaming, of high quality, and with thousands of lists and releases designed for the local public. Every Thursday from May until the end of 2022, releases of different mainstream artists like Duki, Tini, Bizarap, Naty Peluso, Trueno, and many others, are promoted for 2 exclusive hours. The campaign is broadcast synchronously on large-format LED screens in the Obelisco monument area (Plaza de la República), in "kiosks" and totems around. Selected circuits of screens are oriented to back-to-home audiences, achieving 3.180 broadcast spots (impressions) between all screens each Thursday.

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Crypto wallet company Ripio promoted 5 months in a row always-on campaign with Taggify.
Ripio
Argentina·BullMetrix

Crypto wallet company Ripio promoted 5 months in a row always-on campaign with Taggify.

Ripio wallet worked with Taggify programmatic DOOH platform in a two-stage campaign targeting the most important cities of Argentina: Buenos Aires, Rosario, Cordoba, and Mendoza. This campaign had 2 stages, the first one was oriented to knowing and educating users about Cryptocurrencies and promoting their online operations. In the second stage, the objective was to promote their official app, oriented to potential customers for Android and Apple devices. The strategy was to use Dynamic creatives with different messages.

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Amazon Maradona Programmatic DOOH Exclusive PMP with Twitter Ads
Amazon
Argentina·Matterkind

Amazon Maradona Programmatic DOOH Exclusive PMP with Twitter Ads

Amazon wanted to launch Maradona's biopic series the biggest way possible in its own born country. That's why IPG's Matterkind agency trusted us this important task: Make an exclusive PMP Deal for 2 hours, the day of Maradona's birthday from 10pm to 12am in 10 screens; 4 Big billboards, Totems and Kiosks surrounding the Obelisco area. Besides this, Taggify's development team made a Dynamic Creative showing real-time tweets faved by @MaradonaOnPrime twitter account. Which gave the brand the engagement needed for this launch in Argentina.

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Uber DOOH In Argentina
Uber
Argentina·Matterkind

Uber DOOH In Argentina

Uber used Taggify DOOH Platform to buy a campaign communicating in Buenos Aires Streets the jobs they are providing.

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Tide - Programmatic OOH - Buying on Rainy Days
Tide
Argentina·Starcom

Tide - Programmatic OOH - Buying on Rainy Days

Starcom the programmatic Media Buying Agency from Publicis, prepared an exclusive campaign for Tide (Ace in Latam) the Laundry Detergent from P&G. The strategy was showing the campaign on Rainy or High Humidity days by selecting the Buying rules using Weather context.

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Mastercard - Copa America DOOH
Mastercard
Argentina·Matterkind

Mastercard - Copa America DOOH

Mastercard bet on Digital Out of Home, Outdoor Advertising to promote Copa America in Brazil with their stars: Messi and Neymar.

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Peugeot Programmatic OOH
Peugeot
Argentina·Xaxis

Peugeot Programmatic OOH

Peugeot has been using DOOH constantly using different strategies. Always on campaigns / launches / pricing and discounts.

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Nike - pOOH - Dynamic Ads according Traffic
Nike
Argentina·Phd

Nike - pOOH - Dynamic Ads according Traffic

Nike promoted their new agile and fast football soccer boots with Dynamic copies that were changing according Hours of the day and Street traffic.

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Nespresso - DOOH Campaign in Argentina - world flavours
Nespresso
Argentina·Matterkind

Nespresso - DOOH Campaign in Argentina - world flavours

Nespresso wanted to launch its new Flavor "Buenos Aires" part of its new World Explorations Flavours. The brand achieved a National reach by selecting the best screens in different cities, like Cordoba, Rosario, Buenos Aires and others.

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Johnsons User Journey in DOOH
Johnson's
Argentina·Matterkind

Johnsons User Journey in DOOH

Young women oriented campaigns. The brand have chosen different messages to display according moments of the day, week days and weekends combined with weather conditions.

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Mercedes Benz - premium zones through DOOH
Mercedes Benz
Argentina·AMQ

Mercedes Benz - premium zones through DOOH

OMD and Taggify DOOH Programmatic Platform - Launching the new B Class to high income target. By choosing the right location and target.

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Santander Bank for Women - Programmatic DOOH Demographic Targeting
Santander
Argentina·Xaxis

Santander Bank for Women - Programmatic DOOH Demographic Targeting

Xaxis is the programmatic trading desk of Groupm, the worldwide leader Marketing Company. For Santander, they have developed a full digital strategy to position Santander on Women's top of mind.

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Rappi - DOOH + Mobile Impacts
Rappi
Argentina·Xaxis

Rappi - DOOH + Mobile Impacts

Rappi, the first Colombian Unicorn, trusted in Xaxis the programmatic trading desk and Wavemaker the media agency from GroupM to make this combination between Screens and Geofencing in nearby areas to impact in mobile devices.

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Neutrogena - Dynamic Creatives in Outdoor Advertising
Neutrogena
Argentina·Matterkind

Neutrogena - Dynamic Creatives in Outdoor Advertising

Matterkind is the Addressable Trading Desk of IPG Media Brands, one of the largest and innovative marketing agencies around the world. They selected Taggify to handle their programmatic media buying for Outdoor and Indoor.

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Volkswagen Programmatic DOOH
Volkswagen
Argentina·Phd

Volkswagen Programmatic DOOH

Dynamic ads showing the Car features according the current context such as Weather Conditions, Traffic congestion to the right Audience.

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Spotify choose Taggify programmatic OOH to promote local Trapperz
Spotify
Argentina·Matterkind

Spotify choose Taggify programmatic OOH to promote local Trapperz

Spotify, the world's largest music platform. Trusted in Matterkind to run their digital advertising strategy in Argentina. In DOOH, Matterkind made this possible with Taggify Platform.

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McDonald's DOOH Dynamic Ads triggering Weather conditions
McDonald's
Argentina·OMD

McDonald's DOOH Dynamic Ads triggering Weather conditions

OMD wanted to bring something special to McDonalds to promote their new Donut's breakfast. The campaign was in winter, so, combination of Cold + Hot Coffee, was the main trigger to catch people's attention.

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Google - Dynamic Ads in DOOH
Google
Argentina·OMD

Google - Dynamic Ads in DOOH

Google wanted to generate impact and innovate, communicating their android feature, catching people by showing them their most passionate sport, football.

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Starbucks Mexico - How do we attract nearby drivers? DOOH
Starbucks
Mexico·Xaxis

Starbucks Mexico - How do we attract nearby drivers? DOOH

Xaxis is the programmatic trading desk of GroupM, the worldwide leader Marketing Company. Starbucks, wanted to communicate their happy hours and get real-impact in their coffe-stores.

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HP used Taggify Programmatic OOH - Hyper Local Targeting to sell their remnant stock
HP
Argentina·OMD

HP used Taggify Programmatic OOH - Hyper Local Targeting to sell their remnant stock

OMD is one of the largest media agencies around the world, part of omnicom group. For HP, they have developed a performance strategy to sell their laptops.

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Amazon Prime - Humor Ads in Pubs
Amazon
India·Pivot Roots

Amazon Prime - Humor Ads in Pubs

Amazon Prime video bet on a Humorous campaign to engage with people in Bars & Pubs from India.

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Contextual Dynamic Ads in DOOH - Engaging with users at the right time of the day.
Itau
Argentina·Matterkind

Contextual Dynamic Ads in DOOH - Engaging with users at the right time of the day.

Matterkind is the IPG programmatic and addressable trading desk. They contacted Taggify to innovate in DOOH Space. Taggify provides Ad Operations, optimization and reporting services to Matterking in multiple LATAM Countries.

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